We always thought that Zooey Deschanel’s appeal was 98% due to her haircut. Those pretty blue peepers are just one-third of a whole bangs / dark mane package. Proving our point, this alternate image from the Absolut Vodka campaign was spotted on a NYC phonebooth. It seems even more painful than the one online. It’s like an ad for Metamucil, staring Jared Leto in drag. (Earlier, we posted an insider’s view of Baird’s campaign here).

Zooey Deschanel - Alternate Image, Absolut "Drinks" Campaign

Also take note of the obligatory Facebook link… Be sure to friend “Absolut Phonebooth Ad,” so that TBWA\Chiat\Day can show that this whole social media raindance is bringing some results.

Poor Zooey, left to hang out there with a bleach blonde wig look.  Yet, the crazy eye make-up is almost Read the rest of this entry »