There is something refreshing about the campaign for the movie Old Dogs. It’s emphatically “not clever.” The poster basically says… “the point of  Old Dogs, is that there is no point.” That straight forward approach is a welcomes respite from the tired milieu of Spike Jonze, Wes Anderson and Dave Eggers selling juvenile fixation as evidence of their supposed hipster genius. This is just one gorilla joke, combined with Three Men and a Paycheck.

Which apparently has viral appeal beyond just our appreciation. NYC comedy fixture and episodic television director Jason Woliner (Parks and Recreation, Human Giant), has started a Tumblr account tracking FacesOfOldDogs.

The great thing about Tumblr photo sites, is it’s just blunt force namedropping. On that note, two other great Tumblr photo sites are here, with extra points awarded for every Isabelle McNally snap you find.

Adam Green (Moldy Peaches guy and noted American dirtbag)

Olivier Zahm (Purple Magazine guy and noted French dirtbag)

This Old Dogs poster embraces the fact it’s neither intellectual, pretentious or burdened with any agency creatives trying to get promoted. In that regard it’s sorta like when Oasis came on the scene with an unapologetic embrace of stunningly vacant lyrics and straight-forward anthems. Definitely Maybe became the fastest selling debut album of all time and maybe Old Dogs can hit the same chord.

On a similar note, this following poster seems like a jaded designer having a laugh at the client’s expense. I don’t know what agency is promoting The Men Who Stare at Goats, but we’re picking up some pervy undertones from Spacey’s glance in this one.

On the above confluence of Definitely Maybe and NYC comedy I need to point out Ryan Reynolds and his underappreciated impersonation of NYC comic Greg Johnson. Here it is, in all its amazingness…

Tags: Comedy, Hipster, Movies, Tumblr
Posted in: General