Do you like those cutesy, stop-motion Amazon Kindle commercials? Wish that photographers Angela Kohler and Ithyle Griffiths made more of them? Well… Good news… Sorta.

The World Wildlife Fund (the other WWF) has hired LA’s Viral Factory to do what advertising does best. Rip-off other people’s ideas. Granted we just complained about this trend with HATEBOMB: Reboots, Remakes and Rip Offs. And we need to keep doing so. Like some substitute high school teacher, it’s our job to remind everyone that “you can’t take credit for appropriating other people’s work.” Or something like that.

Seriously. Do Creative Directors just sit around and see what’s popular on YouTube? If so, is there an iPhone app that can replace them? That would really speed along our plans to open an automated, cat-run digital shop. After all, in the YouTube game… cat videos have the upper-hand.

Non-cat videos and more after the jump.

ORIGINAL FLAVOR

KNOCK OFF

Also… We saw this video pop up, sans commentary on MediaBistro’s Agency Spy site earlier in the week. Then a day or so later, a simple “hey, look at this…” popped up on AdWeek’s blog. I mean, it’s bad enough that repurposising a press release counts as “news” in the lazy world of advertising. But something else we’re noticing is that all the advertising blogs post THE SAME content. Is this the “Twitter Effect” where people think they’re doing something novel by repeating the same statement that everyone else makes?

Be sure to retweet this article around to all your friends, so they too can get the same message over and over.

Tags: Amazon, kindle, plagerism, Twitter, Viral, WWF, YouTube
Posted in: General