Is Adidas Original?
So Adidas does a shot-for-shot remake of the cantina scene from Star Wars (YouTube). Then they hit you with a tag line about celebrating “originality.” Is that the photoshop, cut and paste definition of “originality.”
I think Borges tried to claim that rewriting Don Quioxote word-for-word would be considered a new work, because it would introduce a self-aware, modern context. I doubt the agency types had anything other than laziness in mind though.
Credit for picking up an easy paycheck: Sid Lee, USA… Basically they just called up The Mill and asked them to cut and paste celebrities into something that’s already popular. Is that an “original idea?”
Posted in: General
What about the Bg Lebowski porno? was that considered original?
Leave a Reply
About
Do we really need Facebook and Twitter logos plastered everywhere? The notion of monetizing social media has resulted in an Apache raindance for site traffic - with everyone offering Tweets, Friends and RSS Feeds.
Tips on how to "get rich quick" during this supposed digital gold rush, along with color commentary on the snake oil salesmen at the SEO Medicine Show, will be posted here.
Share
Most Popular
Categories