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	<title>Loner Boner &#187; File Under: Clueless</title>
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	<link>http://lonerboner.com</link>
	<description>The Repository of Scorn</description>
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		<title>Torrent Starz</title>
		<link>http://lonerboner.com/torrent-starz</link>
		<comments>http://lonerboner.com/torrent-starz#comments</comments>
		<pubDate>Thu, 01 Jul 2010 19:25:27 +0000</pubDate>
		<dc:creator>Pedro Moncrief</dc:creator>
				<category><![CDATA[File Under: Clueless]]></category>
		<category><![CDATA[Metrics]]></category>
		<category><![CDATA[Neilsen]]></category>
		<category><![CDATA[Party Down]]></category>
		<category><![CDATA[Ratings]]></category>
		<category><![CDATA[Torrent]]></category>
		<category><![CDATA[Tracking]]></category>

		<guid isPermaLink="false">http://lonerboner.com/?p=1088</guid>
		<description><![CDATA[Neilsen ratings are not a true indication of what people under 35 are up to. Case in point, the only good TV show on the air just got canceled. Party Down is a cynical comedy, following LA&#8217;s social underclass of &#8220;aspiring&#8230;&#8221; talent. So you have a burned out commercial actor,  a wannabe screenwriter, the sometimes [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>What&#8217;s That AO Smell?</title>
		<link>http://lonerboner.com/whats-that-ao-smell</link>
		<comments>http://lonerboner.com/whats-that-ao-smell#comments</comments>
		<pubDate>Tue, 18 May 2010 16:38:14 +0000</pubDate>
		<dc:creator>Pedro Moncrief</dc:creator>
				<category><![CDATA[File Under: Clueless]]></category>
		<category><![CDATA[Advertorial Content]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[Rebranding]]></category>

		<guid isPermaLink="false">http://lonerboner.com/?p=1063</guid>
		<description><![CDATA[After completely overhauling their brand&#8217;s design, dropping beaucoup bucks everywhere on event marketing and then adding on a massive digital staff to gain a foothold on online buzz (Asylum)&#8230; AOL decided to go one further and add &#8220;advertorial content&#8221; to their front page. Wait. What? Forget any half-assed destruction of their recent rebranding campaign in [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Pro Abortion Mini-Van</title>
		<link>http://lonerboner.com/pro-abortion-mini-van</link>
		<comments>http://lonerboner.com/pro-abortion-mini-van#comments</comments>
		<pubDate>Tue, 04 May 2010 13:23:45 +0000</pubDate>
		<dc:creator>Pedro Moncrief</dc:creator>
				<category><![CDATA[File Under: Clueless]]></category>
		<category><![CDATA[Greenberg]]></category>
		<category><![CDATA[Greta Gerwig]]></category>
		<category><![CDATA[Saatchi & Saatchi]]></category>
		<category><![CDATA[Toyota]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://lonerboner.com/?p=1038</guid>
		<description><![CDATA[Saatchi &#38; Saatchi wanted to do something really clever in rebranding the mini-brand image. So they shot TV spots featuring two cool (too cool) young parents repping their cred in a hip-hop style campaign called &#8220;Swagger Wagon.&#8221; And then they bought up ad space today on YouTube, so everyone sees it. www.youtube.com/watch?v=ql-N3F1FhW4 Apparently Toyota is [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Ad For Kids Movie?</title>
		<link>http://lonerboner.com/ad-for-kids-movie-2</link>
		<comments>http://lonerboner.com/ad-for-kids-movie-2#comments</comments>
		<pubDate>Tue, 27 Apr 2010 00:46:28 +0000</pubDate>
		<dc:creator>Pedro Moncrief</dc:creator>
				<category><![CDATA[File Under: Clueless]]></category>
		<category><![CDATA[Campaign]]></category>
		<category><![CDATA[Shrek]]></category>

		<guid isPermaLink="false">http://lonerboner.com/?p=1035</guid>
		<description><![CDATA[This ad campaign is currently everywhere. Apparently Dreamworks and company feel it&#8217;s not 100% tasteless to promote a kid&#8217;s movie as a pun on &#8220;What the Fuck Just Happened.&#8221; But then again, if anyone had any sense of good taste they probably wouldn&#8217;t be working on another Mike Myers franchise. Seriously, do they think 8-year [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Ad For A Kid&#8217;s Movie?</title>
		<link>http://lonerboner.com/ad-for-kids-movie</link>
		<comments>http://lonerboner.com/ad-for-kids-movie#comments</comments>
		<pubDate>Tue, 27 Apr 2010 00:42:23 +0000</pubDate>
		<dc:creator>Pedro Moncrief</dc:creator>
				<category><![CDATA[File Under: Clueless]]></category>
		<category><![CDATA[Campaign]]></category>
		<category><![CDATA[Shrek]]></category>

		<guid isPermaLink="false">http://lonerboner.com/?p=1025</guid>
		<description><![CDATA[This ad campaign is currently everywhere. Apparently Dreamworks and company feel it&#8217;s not 100% tasteless to promote a kid&#8217;s movie as a pun on &#8220;What the Fuck Just Happened.&#8221; But then again, if anyone had any sense of good taste they probably wouldn&#8217;t be working on another Mike Myers franchise. Seriously, is the agency behind [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Al Gore Walks Dogs?</title>
		<link>http://lonerboner.com/al-gore-walks-dogs</link>
		<comments>http://lonerboner.com/al-gore-walks-dogs#comments</comments>
		<pubDate>Fri, 16 Apr 2010 16:36:25 +0000</pubDate>
		<dc:creator>Pedro Moncrief</dc:creator>
				<category><![CDATA[File Under: Clueless]]></category>
		<category><![CDATA[Eco-Friendly]]></category>

		<guid isPermaLink="false">http://lonerboner.com/?p=1021</guid>
		<description><![CDATA[The hackneyed &#8220;Eco-Friendly&#8221; approach, now appears at every strata of advertising. People&#8230; It&#8217;s officially time for new ideas. Feel free to suggest your own &#8220;faux-green&#8221; ad in the comments below. Related: Bottle Service of Haiti]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Is This Irony?</title>
		<link>http://lonerboner.com/is-this-irony</link>
		<comments>http://lonerboner.com/is-this-irony#comments</comments>
		<pubDate>Tue, 06 Apr 2010 14:30:56 +0000</pubDate>
		<dc:creator>Pedro Moncrief</dc:creator>
				<category><![CDATA[File Under: Clueless]]></category>
		<category><![CDATA[Agency]]></category>
		<category><![CDATA[Pacino]]></category>

		<guid isPermaLink="false">http://lonerboner.com/?p=1005</guid>
		<description><![CDATA[Seriously. What agency came up with this tagline? QuestionsView Results]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Brand Identity?</title>
		<link>http://lonerboner.com/brand-identity</link>
		<comments>http://lonerboner.com/brand-identity#comments</comments>
		<pubDate>Tue, 30 Mar 2010 18:21:16 +0000</pubDate>
		<dc:creator>Pedro Moncrief</dc:creator>
				<category><![CDATA[File Under: Clueless]]></category>
		<category><![CDATA[AAMCO]]></category>
		<category><![CDATA[Auto]]></category>
		<category><![CDATA[Campaign]]></category>
		<category><![CDATA[Poll]]></category>
		<category><![CDATA[Qorvis Communications]]></category>

		<guid isPermaLink="false">http://lonerboner.com/?p=989</guid>
		<description><![CDATA[This ad is currently running and most likely you&#8217;ve seen it several times this week. But do you have any clue who it&#8217;s pitching for? www.youtube.com/watch?v=V_HaAXAae0Q So to make a game of it -- we blurred the logos on the cars above. Now go ahead and pick from the multiple options and we&#8217;ll announce the [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>WTF Demographic Mashup</title>
		<link>http://lonerboner.com/wtf-demographic-mashup</link>
		<comments>http://lonerboner.com/wtf-demographic-mashup#comments</comments>
		<pubDate>Fri, 12 Mar 2010 19:32:09 +0000</pubDate>
		<dc:creator>Pedro Moncrief</dc:creator>
				<category><![CDATA[File Under: Clueless]]></category>
		<category><![CDATA[AMC]]></category>
		<category><![CDATA[Brand Building]]></category>
		<category><![CDATA[Breaking Bad]]></category>
		<category><![CDATA[ChatRoulette]]></category>
		<category><![CDATA[Vice Magazine]]></category>
		<category><![CDATA[Virtue]]></category>

		<guid isPermaLink="false">http://lonerboner.com/?p=925</guid>
		<description><![CDATA[Okay, so we made fun of Vice / Virtue / VBS.tv earlier for taking any and all baby-boomer dollars with their &#8220;open door&#8221; co-branding approach. But really, we&#8217;re joking on the lazy agency mentality of outsourcing youth-targeted digital advertising to Vice, who have been selling-out for so long that they&#8217;re essentially a joke. But this [...]]]></description>
		<wfw:commentRss>http://lonerboner.com/wtf-demographic-mashup/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Bottle Service&#8230; For Haiti</title>
		<link>http://lonerboner.com/bottle-service-for-haiti</link>
		<comments>http://lonerboner.com/bottle-service-for-haiti#comments</comments>
		<pubDate>Sat, 20 Feb 2010 23:20:58 +0000</pubDate>
		<dc:creator>Pedro Moncrief</dc:creator>
				<category><![CDATA[File Under: Clueless]]></category>
		<category><![CDATA[Tax Deductions]]></category>

		<guid isPermaLink="false">http://lonerboner.com/?p=838</guid>
		<description><![CDATA[Can you also put &#8220;doing blow in the bathroom&#8221; as a tax deduction?]]></description>
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		<slash:comments>0</slash:comments>
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