The Repository of Scorn

WTF? It’s for Free.

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By now, you’ve heard all about Marc Maron’s podcast interviews (wtfpod.com) with such bold-face comedy names as Apatow (worked for Spielberg – for years?), Gallagher (who talks about sub-atomic particles, non-ironically) and the no-holds barred Louis C.K. tête-à-tête.

Invariably, every installment is exactly the same – “Hey XXXXX, remember when we used to see each other around 20 years ago?” But it’s still interesting. As essentially, it’s late-night television without the awkward product pitching mixed in. And it’s perfect for listening to while working. Which gives WTF the edge over Showtime’s The Green Room (link), where a similar “what’s his name?” Paul Provenza reminds other comics how he to used to be around.

Problem is… You try to listen to any of the above names, or any WTF Podcast that isn’t recent and you find out it’s only available to “premium members.” Which goes against the core principle of everything to do with online media – ie: It’s All Free. Passing around an online hat is a bizarre, out-of-step notion. Read the rest of this entry »

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Google’s Zip Code Problem

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Since early Jan. if you typed NYC’s East Village zip code of 10009 into Google Maps, it said you were halfway up the Hudson – in no man’s land.

There’s a brief moment in The Social Network, where fake-Michael Cera confronts Facebook’s start-up CFO on the phone. His valid complaint is that a glitch like servers going down, even for a few minutes, can have wide sweeping ramifications for a portal that’s meant to keep everyone dependent on it.

Basically, the servers were down for part of a day… Google Maps hasn’t had a clue where the East Village is for two months!

Which means that if you want to look up movie times for Angelika, Film Forum or IFC using Google Movies, you  get info on what’s screening at Magic Johnson Theaters.

Which really blossoms out of control when you consider the number of apps and sites that use Google Maps at the core of their architecture. Wanna find a restaurant in one of the most Read the rest of this entry »

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Better Than YouTube

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DIY Video Booth

Oh Shit… Apparently someone upgraded the photo booths in suburban malls, allowing complete morons to now record HD green-screen music videos for their unsigned band demos. One word: A-M-A-Z-I-N-G.

In doing so, they also exposed the greatest creative agency for producing social media chatter and viral video buzz – A Suburban Mall in Arizona.

Q: What makes this so funny?

A: People are ACTUALLY TRYING! We’re talking back-up singers, props, mall lingerie (numerous!) and horrible lip-sync to their own demo recordings. Apparently, this has been the elusive secret formula for viral videos all along.

This is better than YouTube, because failure gets funnier the more people try. And we’re not even talking about the “Modeling” video category, that seems like some human trafficking site Read the rest of this entry »

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More Cynicism – PLEASE!

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We’re issuing a call to arms… and enlisting those amongst the LonerBoner ranks to  vehemently call “Bullshit!” on deluded idiots that think Twitter and Facebook ctrl-v link slathering  somehow entitles them to “folk hero” status.

Case in point is the ludicrous claims by former Late Nate presence Conan O’Brien, that his control of social media has branded him some sort of come-back kid. Anyone watching his “live” YouTube stream on 11/1 saw amazing tweets such as “#conanshowzero watching www.youtube.com/teamcoco” repeated ad nauseam.

Now, a cornerstone of this site is our on-going critique of the hyperbole surrounding social media (ie: HATEBOMB: Twitter). However,  most of this is transparently generated claims by Read the rest of this entry »

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Governor Race Freakshow

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Anyone still subscribing to Ralph Nader’s notion that politics in America is a two-party system of exclusion, should check the following freakshow debates that aired on network television this week. So far, the Top Three highlights of the 2010 Governor mid-term elections are-

1. Bob Forthan – Oregon, Republican (aka “The Dome Home Guy”)

Read the rest of this entry »

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Sorta Familiar?

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This Is Why TV Spots Look So Bad

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Following up on our earlier thread about digital dumbing down and how we’re moving backwards out of some pointless fixation with using new technology, comes this “behind the scenes” of how working with the new video flavor of the month (RED, Canon 5D, Arri Alexa) is suggested by producers.

Seriously, did we just enter a new Dark Ages? Last we checked, the criteria is 1) Lack of Progress and 2) Loss of Knowledge. That’s pretty much evidenced by every crappy looking TV spot shot on this new wave of consumer video garbage.

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Torrent Starz

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Neilsen ratings are not a true indication of what people under 35 are up to.

Case in point, the only good TV show on the air just got canceled. Party Down is a cynical comedy, following LA’s social underclass of “aspiring…” talent. So you have a burned out commercial actor,  a wannabe screenwriter, the sometimes model with a band and a comedian who keeps getting promising auditions. Of course the humor comes from watching all them fail, in small professional / personal / relationship opportunities that could break them free from the recurring nightmare, of temporary employment for party catering outfit that serves those more successful.

The joke of a show comprised of aspirational types, that ignore their current identity despite returning in pink bow-tie, episode after episode – is similar to what the Starz network must have been thinking in producing a series.

“What? Starz has a series? That cable network that no one watches?”

That’s the point. We don’t watch Starz. And they know that. So, we grab torrents of every episode of Party Down and engage with other people about discussing this show that Starz puts out. So now the cable channel with no identity gains some chatter. Not very different from branded content.

Yet… Despite inflating the Starz brand, this whole experiment is somehow judged as a flop… based on Neilsen ratings. Which in no way reflects the fact that everyone under 35 just watches torrents of TV Read the rest of this entry »

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Is Adidas Original?

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So Adidas does a shot-for-shot remake of the cantina scene from Star Wars (YouTube). Then they hit you with a tag line about celebrating “originality.” Is that the photoshop, cut and paste definition of “originality.”

I think Borges tried to claim that rewriting Don Quioxote word-for-word would be considered a new work, because it would introduce a self-aware, modern context. I doubt the agency types had anything other than laziness in mind though.

Credit for picking up an easy paycheck: Sid Lee, USA… Basically they just called up The Mill and asked them to cut and paste celebrities into something that’s already popular. Is that an “original idea?”

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Disposable Digital

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With anything digital, the talk is always of the “next great technological innovation,” rather than how good something currently is. Case in point, the amazing facial recognition apps, we had all just about forgotten about. Almost forgotten about, that was until Google Goggles announced they had the potential to identify any stranger on the street, if you provide them a cameraphone image. Which of course, is GPS tagged.

On one hand, it’s sort of interesting that the Orwellian tagging of Facebook and Flickr has given rise to an Orwellian society. Surveillance databases and the fact that no-one cares, result from the disposable nature of information today. There’s so much of it hitting you at once, that people are only expected to glance at walls, updates and amateur hate blogs with a cursory interest. One that has no depth, beyond grabbing sound-bites to repost elsewhere. What Wikipedia has allowed, is for people to gain a Cliff Note idea of concepts, without actually having any knowledge of them. No different than people laughing at ICP’s Miracles video, only to be confronted later with the fact they themselves don’t know how magnets work.  They just thought they did, by glancing over keywords like “North Pole,” “South Pole” and “metal”  – yet coming to no understanding. You can read more about our amateur post-modern philosophy, blaming the marketing perspective of Baby-Boomer culture for the benevolent view of today’s shit-pile, here.

Whereas people have always claimed to like something like The Royal Tennebaums, because it makes them feel smart to pretend to enjoy something they heard was based on Salinger, this new false Read the rest of this entry »

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